Nanushka is a contemporary fashion brand from Budapest, founded in 2005 by designer Sandra Sandor after graduating from the prestigious London College of Fashion. Named after her childhood nickname, the brand reflects a deeply personal and authentic vision of style, blending functionality with refined elegance. Over the years, Nanushka has grown from a small local label into an internationally recognized name, now carried by leading boutiques across Europe, the United States, and Asia.
At the core of Nanushka’s philosophy lies a unique balance of aesthetics, comfort, and consciousness. The brand is celebrated for its soft silhouettes, earthy and neutral tones, luxurious yet easy-to-wear fabrics, and meticulous attention to detail. Each piece is designed to be versatile — effortlessly moving from day to evening and from casual wear to more elevated occasions. Among Nanushka’s most beloved creations are kimono-inspired shirts, signature vegan leather dresses, relaxed tailoring, and minimalist handbags that have become favorites among global influencers and celebrities alike.
Sustainability is central to Nanushka’s identity. A large part of its collections is crafted from recycled and responsibly sourced materials, while over 60% of production takes place in Hungary and nearby European countries, ensuring both premium quality and ethical standards. The brand is actively working towards full sustainability in the coming years, making it an appealing choice for women who value fashion that is as mindful as it is beautiful.
Today, Nanushka stands for modern luxury with understated sophistication. It speaks to women who seek elegance without excess, who appreciate timeless pieces that can be worn for years, and who value harmony between style, comfort, and a conscious approach to living. With its thoughtful designs and authentic story, Nanushka has become a brand that resonates with women worldwide — refined, confident, and effortlessly chic.